Journalist > Internal Communications > Financial Report Writer > Content Marketing > Content Marketing Manager

I’ve been working in the machine tool and automation industries since 2020.

Effective marketing starts with messaging and is guided by analytics. To create content that supports organizational goals, you have to identify your audience and determine what moves them. Analytics ensure the right message gets to the right audience.

Words matter. They shape  our world and instill meaning and purpose. It doesn’t matter if you’re shooting off a quick text or  perfecting a treatise on nuclear non-proliferation; words matter and writing matters.